Fans of Taylor Swift and Travis Kelce’s romance can now raise a proper toast to the couple, thanks to Crane Brewing Co.
The Raytown brewery at 6515 Railroad St. released a Tayvis-themed beer Friday (the 13th — Swift’s lucky number).
To avoid legal trouble, you won’t see Swift or Kelce’s names or likeness on Crane’s new “TNT” beer cans. But the heart hands and friendship bracelets pictured on the front might give it away.
Plus, Swift was spotted wearing a “TNT” bracelet at the AFC Championship game earlier this year. So, the name itself ought to be a giveaway.
Swifties seem to be getting the hint just fine, said Alex Rodriguez, director of operations for the brewery.
“It’s been a pretty big buzz on social, a lot of reaction here,” he said.
Minutes into launch day, a sizable line of Swifties and Chiefs fans began to form at the brewery. (“So far, so good,” Rodriguez noted.)
Swifties reacted positively to the brewery’s teasers on social media earlier this month.
“I’m so ready for this one,” one user wrote.
The Tayvis beer is a blonde ale infused with a passion fruit puree. The result is a sweet, tropical flavor.
“It’s very appealing to people that don’t like beer, even,” Rodriquez said. “We’re all really proud of it.”
At the moment, the beer can’t be purchased anywhere other than at the brewery, but Rodriguez hopes to expand production soon. Crane Brewing sells its other brews at a handful of liquor stores on both sides of the state line, he said.
Every Chiefs season, his team crafts a new brew in celebration. This year, they decided to go for one that would honor the city’s most talked-about couple.
“We’re kind of playing off of the big thing in the world right now, centering around Kansas City,” he said.
This isn’t the first time Crane has honed into pop culture. Last year, the brewery hosted a Ted Lasso themed pop-up bar.
TNT is available on draft, as well as for purchase by the can or case. Crane is open 11 a.m. to 10 p.m. Mondays through Saturdays and 11 a.m. to 7 p.m. on Sundays.
